SABC Appoints Lungile Binza as COO to Drive Digital Transformation

The South African Broadcasting Corporation (SABC) has announced the appointment of Lungile Binza as its new Chief Operating Officer (COO), effective 01 March 2025. Binza, who has been serving as Acting COO since February 2024, brings extensive technology expertise and leadership experience to the role.

A Leader in Digital Transformation

Before stepping into his acting COO position, Binza was SABC’s Group Executive: Technology, where he played a pivotal role in the broadcaster’s digital transformation initiatives. His background as a software engineer and his executive management experience across sectors such as banking and manufacturing make him well-suited to drive innovation and operational excellence within the SABC.

“Lungile Binza’s visionary approach will be instrumental in modernizing the SABC and ensuring it remains at the forefront of digital broadcasting,” said the SABC Board in a statement.

Extensive Academic and Professional Credentials

Binza holds an impressive academic portfolio, including:

• Bachelor of Science in Computer Science and Mathematical Statistics
• Postgraduate Diploma in Business Administration (PDBA) – Gordon Institute of Business Science, University of Pretoria
• Master of Commerce in Information Systems – University of Cape Town
• Master in Business Administration (MBA) in General Management – University of Pretoria
• PhD in Ethical Artificial Intelligence (in progress)

His expertise in AI ethics, digital strategy, and business leadership positions him as a forward-thinking leader capable of steering the SABC towards a tech-driven future.

Commitment to Operational Excellence and Public Broadcasting

As COO, Binza will focus on:

• Enhancing digital broadcasting capabilities
• Improving operational efficiency
• Strengthening audience engagement through digital platforms
• Ensuring the SABC upholds its public service mandate with integrity

The SABC Board and management expressed confidence that under Binza’s leadership, the organization will continue to evolve, delivering high-quality broadcasting services to South Africa’s diverse audience.

With Lungile Binza at the helm as COO, the SABC is set to accelerate its digital transformation and strengthen its position in the evolving media landscape. His leadership will be crucial in navigating the challenges of public broadcasting in the digital era.

What do you think about the SABC’s new leadership direction?

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