Business
South Africa Urged to Diversify Trade Relations Amid Rising US Tensions

With rising global trade tensions and the US imposing fresh sanctions, South Africa is being urged to rethink and diversify its trade strategy. Business Leadership South Africa (BLSA) says that now is the time for both business and government to seriously ramp up engagement with the African Continental Free Trade Agreement (AfCFTA) and unlock the vast intra-African trade potential.
The call comes as relations with the United States remain strained. President Donald Trump’s latest tariff moves have escalated fears of a global economic slowdown, with ripple effects already being felt in emerging markets like South Africa. In response, ministers Ronald Lamola and Parks Tau have emphasized a dual strategy: repairing diplomatic ties with the US while accelerating domestic economic growth and fostering new trade opportunities across the African continent and beyond.
“The best way to predict the future is to create it,” said Peter Drucker — a mantra that resonates strongly in today’s climate of uncertainty.
South Africa’s government appears to be heeding that advice. Rather than responding to sanctions with retaliation, it is focusing on strategic foresight. The AfCFTA represents a bold step forward in creating a unified African market, and tapping into it could significantly boost regional trade, job creation, and economic resilience.
At the same time, Parliament’s recent approval of a phased VAT increase has sparked concerns about the pressure it could place on consumers and local businesses. While necessary for fiscal sustainability, the decision has further intensified public debate around how best to balance revenue generation with economic stimulus.
In this shifting landscape, economic diversification is no longer a long-term goal — it’s an immediate necessity. South Africa’s heavy reliance on a few traditional trade partners leaves it vulnerable to external shocks like sanctions and tariffs. Expanding trade within Africa could offer a buffer and open up new markets for South African goods and services.
Business leaders are urging the country to embrace the AfCFTA fully and use it as a foundation for regional partnerships that foster shared prosperity.
Looking Ahead
South Africa has the tools to navigate this moment — what’s needed now is political will and bold action. Strengthening intra-African trade, investing in domestic production, and re-establishing key international partnerships will be essential in the months ahead.
The world is changing fast, and so must South Africa’s trade strategy. This is not just about weathering the storm, but shaping the future.
{Source Money Web}
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